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How to avoid the big mistake 90% of runners get wrong.

How to avoid the big mistake 90% of runners get wrong.

You’ve trained, you’ve got your nutrition and hydration sorted, you’ve bought more pairs of shoes than you probably needed to try, and you. are. ready. But… there’s one mistake about 90% of runners, especially trail runners, make on race day.
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A journey from never walking again to Everest Base Camp.

A journey from never walking again to Everest Base Camp.

As you can probably imagine, here at ioMerino, we get asked to support all sorts of people and adventures. When David from The Long Run reached out and let us know what he was up to, he had us at 'hello'.
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What the UTMB Whistler fiasco teaches us about choice and power.

What the UTMB Whistler fiasco teaches us about choice and power.

We were all pretty interested when we saw what we’ll call ‘The Whistler Fiasco’ erupt. Unsurprisingly, or actually, maybe a little surprisingly, chaos ensued. 

You might only be one person, but together we’re a force to reckoned with.

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SHOP FOR AUSTRALIA'S BEST MERINO WOOL BASE LAYERS AND MERINO THERMALS 

Our mission is to make the warmest, most comfortable Merino Wool Thermals, Base Layers, Outdoor Clothing and accessories imaginable. To be the brand that people who love being Outside, love being Outside in. The brand you want if you like to try new things, different things, better things.

Our Merino outdoor clothing is ethically made from Australian wool, which is recognised as the best in the world. It's this quality that gives our 6th generation wool family the perfect raw materials to make the finest, softest, merino clothing going around. We use more than a century of wool know-how to make high-performance Merino Wool Thermals and Outdoor Clothing that'll help you stay warm and comfortable for longer, through a wider range of conditions. We even develop our own fabrics that out perform, and feel better, than other merino fabrics.

We want you to LOVE our product and offer real-person customer service and 60 day returns to make sure you're 100% satisfied.