The Times state layering is key. Our tips include layering ioMerino's smooth and textured fabrics together to trap your body heat between the layers of clothing while relying on the thermo-dynamic merino wool fabric to give you maximum comfort.
New York Times also strongly advise against wearing cotton (frighteningly named the 'White Death') as it does not have the same temperature regulating and moisture-wicking properties that merino wool has.
In temperatures of 4 degrees it will take around 30 to 45 minutes for you to get frostbite, the United States National Weather Service said, so don't forget our three golden rules:
If you want to read the full New York Times article click here.
Like a lot of people, Stevi-Lee wasn’t convinced our clothes were good value. So naturally we figured she would be the perfect person to reviewer them. If we could convert her, perhaps other customers would believe her rather than the usual claims all companies make about how good their products are. Did we change this ioMerino sceptic into a believer?