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Wear one. Don't be one.

September 01, 2018

Wear one. Don't be one.

If you’re the kind of person that likes to follow trails rather than blaze your own, you can stop reading now. Seriously. If you’d rather go with the flow and follow the flock, there’s nothing for you here. Move along. (Or click here)

For the rest of you, welcome. You’ve come to the right place. Because at ioMerino we don’t make clothes for sheep, we make them from sheep.

Anyone can be part of the flock, buy what everyone else is buying, and be perfectly, ignorantly happy. That’s not what we’re about. We’re for the brave, adventurous souls who blaze their own trails, explore new horizons and go one step beyond. Who zig when others zag, take the virgin snow lines and the trails less travelled. We call these people the Outsiders. 

We make clothes that go the distance - because we know that’s what you want to do.

 

 

We make clothes that will help you stay warm and comfortable, even when you’re way out of your comfort zone. (Usually in places that are neither warm, nor comfortable!) After all, that’s where the magic happens, right?

We could have made ordinary gear, for ordinary people doing ordinary things. But we didn’t. We made uncompromising, high performance Merino wool thermal layers for uncompromising adventurers.

We used five generations of wool know-how, to create unique, natural fabrics that deliver a level of comfort and performance Mother Nature would be proud of (to be fair, she's the one responsible for creating the superfine Australian Merino wool in the first place).

 

But it’s our passion for wool, our genuine love of nature and the outdoors, and our never ending commitment to producing the world’s best outdoor layers, that have turned those natural fibres into materials like literally nothing else on Earth.

And it’s those materials we use to make authentic, ioMerino clothing. Clothing made both ethically and sustainably. Protecting the planet’s precious and spectacular natural environment we love exploring so much.

Yes, we’ve made ioMerino just for you. Because you’re not just like ‘them’. You're an Outsider. Like us.

ioMerino. Premium quality Merino thermal layers. Made from sheep, not for them.

 

 

Don't be a sheep. Discover our amazing, lightweight, ultra warm and comfortable layers now.



Also in THE ADVENTURE ZONE

What’s the difference between ‘layers’ and regular ‘clothes’?
What’s the difference between ‘layers’ and regular ‘clothes’?

November 18, 2019

Ever wondered why we quite often refer to our merino outdoor clothing as ‘layers’ or ‘base layers’ rather than just calling them ‘clothes’. Maybe it’s time we explained why. 

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Jess's Bloody Long Run for a cause.
Jess's Bloody Long Run for a cause.

October 29, 2019

Each year The Bloody Long Walk aims to raise money to support people living with mitochondrial disease. This year, it got personal for ioMerino Outsider Jess, who agreed to not only take part, but go even longer to help one of the kids at the local kindergarten. 
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Super natural. Not superficial.
Super natural. Not superficial.

October 16, 2019

Isn't it time we all made smarter choices about what we wear and why? We go through some of the reasons people are rethinking what they wear, choosing natural merino wool for their outdoor adventures, and why they go with io.
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Fabric Guide

While Merino is an amazing natural fibre, not all Merino fabrics are created equal. At ioMerino, we make our own fabrics, using only the best quality fibres, and to very specific specifications that make the most of the natural benefits of Merino. All of them are 'Merino rich’. No cheap blends passed off as Merino. No cheaper scratchy fibres or synthetic substitutes to save money. No unethical production. And each fabric is made for a specific purpose. So if you see something with a small amount of elastase or nylon added, you can be sure it absolutely needs to be there to enhance the natural stretch and durability. 

It took every bit of our 140 years of experience in the wool industry to perfect our fabrics, but we think you’ll agree the end result was more than worth the effort.

Ethically Made. Ethically Sourced. Perfectly Natural. 

 

Altitude / Zodiac

Lightweight 170gsm 96% Australian Merino Wool with 4% elastane for extra stretch and comfort. A MicroMerino® Fabric. 

 

Ultra / Universal

Lightweight 160gsm 83% Australian Merino Wool blended with 12% nylon blended for extra durability and 5% Elastane for stretch and comfort.

 

Chaser

Midweight 265gsm 96% Australian Merino Wool with 4% elastane for extra stretch and comfort. A MicroMerino® Fabric. 

 

Summerino - Keystone 

Ultra Lightweight 150gsm 100% Australian Merino Wool. A MicroMerino® Fabric. 

 

Merino Compression

Midweight 280gsm 76% Australian Merino Wool, 15% Elastane and 9% Nylon for extra stretch and compression properties.

 

Vital

Ultra lightweight ribbed 155gsm 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Summit

Outer Weight 280gsm Fleece 100% Australian Merino Wool. MicroMerino®  Fabric. 

 

Pinnacle

Midweight 260gsm 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Elemental 

Midweight 260gsm waffle texture 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Stride / Glacier / Velocity

Midweight 255gsm French Terry 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Natural Merino Wool benefits: