Why ioMerino is perfect for the changing seasons – and beyond!

Some people think ioMerino is only for the coldest months. Wrong! #FakeNews It’s actually perfect for the transition into autumn and winter, too. Here are 10 reasons why ioMerino is your best bet as the temperature starts to drop.

1. Natural is best, year-round. Synthetic fabrics aren’t great for the environment, no matter the season. If you love nature, choose natural every time and go with io.

2. Breathable and stink resistant. Layering up for the cold? io’s natural breathability keeps you comfortable and fresh, no matter how many layers you’re wearing.

3. Temperature regulating. Just like wool insulation keeps your house comfortable in every season, io keeps you comfortable in mild weather, warm in cold weather, and helps prevent you from overheating if you’re generating your own warmth being active.

CHECK OUT SOME OF OUR LIGHTWEIGHT LONG SLEEVE TOPS

4. Adapts to changing conditions. Chilly mornings, warmer afternoons? io helps you stay comfortable no matter how unpredictable autumn weather gets.

5. Wear more, wash less. Our merino clothing stays fresh for days, reducing your laundry load and making them perfect for travel or everyday wear.

6. Natural UV resistance. Even in cooler months, the sun can be harsh. Our merino fabrics provide an extra layer of protection against harmful UV rays.

7. Sustainable and ethical. Less landfill, no microplastics, and ethical manufacturing—wearing io means doing better for the planet.

8. Lightweight warmth. Our merino layers pack small and provide the perfect warmth without bulk—great for layering up as winter approaches.

9. Ethically made. Feel as good about your clothes as you do in them—our commitment to ethical manufacturing means you’re doing the right thing when you go with io.

10. Proudly Australian. Family-owned, six generations of wool expertise, and premium Australian merino—why would you wear anything else? (If you’re curious you can read more about us here.)