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Welcome to the Zone, where we share all sorts of inspiring stories about who’s doing what outside, including our ioMerino Outsiders. There’s also helpful information about the products, as well as special offers and competitions. Plus anything else we think will stir your adventurous soul. We also collect pictures of you guys wearing your ioMerino gear out and about, so feel free to email us your pictures or stories (there’s a little thank you bonus if we use your story!) and share them on social media - just remember to tag us so we see them. Thanks again for being a fellow Outsider.

Mercer SuperCycle

Mercer SuperCycle

January 21, 2019

Our Head Honcho takes on the multi-day and multi-distance cycling tour leading the peloton home on the Mercer SuperCycle after riding 1,000+kms around South Australia in just 7 days.

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Warming up to wool - summer and winter!

Warming up to wool - summer and winter!

January 21, 2019

Most people think of wool as winter-only wear. But did you know merino wool is also a high-performance material for spring and summer? Yep, you can happily wear wool clothes during the warmer months.
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How to use layers to stay warm

How to use layers to stay warm

January 16, 2019

Discover the seven secrets to using multiple light layers to stay warm without compromising your comfort or movement.
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What is an 'Outsider'?

What is an 'Outsider'?

January 11, 2019

You may have seen us chucking around the word 'Outsider' a lot lately. You may have even seen some of these 'Outsiders' running, sliding, riding or kayaking through our Instagram feed. But what is an Outsider? And what does it mean to be an Outsider?
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Are your warm clothes actually making you cold?

Are your warm clothes actually making you cold?

December 14, 2018

The truth is, not all clothes are going to keep you warm - in fact, some of them will make you even colder! So here we debunk a few myths and give you the lowdown on staying warm when it's cold.
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Who made my clothes? Read about the fashion revolution

Who Made My Clothes?

December 12, 2018

We care about the people who make our garments just as much as those who wear them. For the past couple of years, we've been involved with the Fashion Revolution's 'Who Made My Clothes' initiative which encourages people to be curious and ask clothing brands: who made my clothes? So, who makes our clothes? Find out here.
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How to care for your ioMerino

How to care for your ioMerino

October 01, 2018

ioMerino may be naturally stick-resistant, but you’re still going to want to wash it every now and then, so here are a few tips on how best to keep it in tip-top condition. Learn every from how to wash, dry, store and look after your Merino, as well as what NOT to do.
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This is who we are

This is who we are

October 01, 2018

We’re honest enough to admit we know a lot of people haven’t heard of ioMerino. Yet. So we figured we’d better introduce ourselves quickly so you know we’re not just some rookie company making merino garments to pass the time. Find out more the story behind 'ioMerino'
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145+ Years of History

145+ Years of History

October 01, 2018

While some people are just now discovering the wonders of Merino wool, the family behind ioMerino have been working with it since not long after sheep were invented. Discover more about the 145 years of history behind the brand, ioMerino!
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The Black Sheep

The Black Sheep

September 01, 2018

At ioMerino, we make clothes for individuals. Independent, free spirited, free thinking, trailblazing individuals. For Outsiders. If you’re going to be a sheep, at least be the black sheep of the flock. At ioMerino we don’t make clothes for sheep, we make them from sheep! Are you a sheep?
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Wear one. Don't be one.

Wear one. Don't be one.

September 01, 2018

Anyone can be part of the flock, buy what everyone else is buying, and be perfectly, ignorantly happy. That’s not what ioMerino is about. We’re for the brave, adventurous souls who blaze their own trails, explore new horizons and go one step beyond. At ioMerino we don’t make clothes for sheep, we make them from sheep.
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Are you getting the wool pulled over your eyes?

Are you getting the wool pulled over your eyes?

August 05, 2018

At ioMerino, we’re really proud of how we do business. Sustainable production. Ethical manufacture, and not pulling the wool over our customers' eyes. So i...
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Fabric Guide

While Merino is an amazing natural fibre, not all Merino fabrics are created equal. At ioMerino, we make our own fabrics, using only the best quality fibres, and to very specific specifications that make the most of the natural benefits of Merino. All of them are 'Merino rich’. No cheap blends passed off as Merino. No cheaper scratchy fibres or synthetic substitutes to save money. No unethical production. And each fabric is made for a specific purpose. So if you see something with a small amount of elastase or nylon added, you can be sure it absolutely needs to be there to enhance the natural stretch and durability. 

It took every bit of our 140 years of experience in the wool industry to perfect our fabrics, but we think you’ll agree the end result was more than worth the effort.

Ethically Made. Ethically Sourced. Perfectly Natural. 

 

Altitude / Zodiac

Lightweight 170gsm 96% Australian Merino Wool with 4% elastane for extra stretch and comfort. A MicroMerino® Fabric. 

 

Ultra / Universal

Lightweight 160gsm 83% Australian Merino Wool blended with 12% nylon blended for extra durability and 5% Elastane for stretch and comfort.

 

Chaser

Midweight 265gsm 96% Australian Merino Wool with 4% elastane for extra stretch and comfort. A MicroMerino® Fabric. 

 

Summerino - Celsius 

Made from 45% ultra fine MERINO (Ultra Lightweight 150gsm), 45% natural TENCEL (made from sustainably grown wood fiber), and 10% nylon for extra durability. 

 

Summerino - Keystone 

Ultra Lightweight 150gsm 100% Australian Merino Wool. A MicroMerino® Fabric. 

 

Merino Compression

Midweight 280gsm 76% Australian Merino Wool, 15% Elastane and 9% Nylon for extra stretch and compression properties.

 

Vital

Ultra lightweight ribbed 155gsm 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Summit

Outer Weight 280gsm Fleece 100% Australian Merino Wool. MicroMerino®  Fabric. 

 

Pinnacle

Midweight 260gsm 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Elemental 

Midweight 260gsm waffle texture 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Stride / Glacier / Velocity

Midweight 255gsm French Terry 100% Australian Merino Wool. A MicroMerino®  Fabric. 

 

Natural Merino Wool benefits: